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Top 5 B2B Marketing Trends 2019

Top 5 B2B Marketing Trends of 2019

2019 has proven so far to be another great year for marketing. Take a look at top trends you could capitalize on that are dominating the field. Download the full infographic here. 

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As Seen in Industrial Machinery Digest

Investing In Your Future: Marketing for Sustainable Business Growth

Adapted from an article in the May 2019 issue of Industrial Machinery Digest. Right now, many manufacturers are enjoying a period of high production rates. It’s a challenge to find qualified…

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Successful Design

Collateral Impact: How to Design Successful Sell Sheets

  Are you forgetting something? With so much time and effort going into a sales presentation, there’s a crucial piece of the sales funnel that’s easy to overlook: the sell sheet leave-behind.…

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Marketing Through Growing Pains

Using Marketing to Manage Business Growing Pains

  Marketing is an investment in the long-term success of your business — but like any investment, how and when we engage in it heavily impacts ROI. One of the reasons continuous…

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B2B Calling Campaigns

B2B Cold Calling Can Work, and Here’s How

“Cold calling is expensive and doesn’t yield a great ROI.” Unfortunately, we’ve heard this claim from business owners more times than we can count. In reality, cold calling done right can raise the…

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Successful Marketing Campaign

How To Make Your Next Marketing Campaign Succeed

Launching a marketing campaign doesn’t have to be a nail-biter. Set yourself up for success by covering fundamental campaign bases using a little preliminary market research, tactical coordination,…

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Shareable Evergreen Content

What Makes Content Shareable?

How can we be sure that the blogs, newsletters, videos, and case studies we produce will get any traffic? In marketing, ROI is everything, and time and talent spent on ineffective content creation…

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Connect With Your Target Audience

How To Connect With Your Target Audience

You know your business and your industry better than anyone, but to really maximize your marketing, it’s not enough to know your products and services inside and out. You have to know your customers…

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Tracking ROI

Tracking ROI With Digital Marketing Tools

It’s easy to know whether or not you’re hitting your revenue goals. Equally important, however, is understanding which marketing tactics or strategies are helping you hit those goals, and which ones…

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